To ensure the sustainability and effectiveness of corporate social impact (CSI), it is important to align impact initiatives with the business objectives of the organisation. Alignment between the two shows the clear value of CSI for the core business, and allows impact initiatives to be supported by the organisation in times of abundance and scarcity.
Gillian Pearl, Chief Executive Officer of Pearl Consulting, shares about the benefits of alignment between impact and business results, the importance of taking a pause and seeking expert help, and how CSI practitioners can make the most of the corporate’s existing resources.
Listen to the podcast here.